Certified Senior Executive Management Program
In today's complex, fast-paced, competitive environment, senior executive must be adept to moving quickly to cope with these changes and enhance the capabilities of their organizations. This high level 144 hours executive program, designed for business professionals, managers, and leaders from many different functions who strive for professional and personal growth. Programmes are developed to help senior executives from both the private and the public sectors achieve operational excellence and results. It prepares fast-track leaders to move from mastery of one focused area to success in a broader role, priming them for greater leadership responsibility in large companies and organizations.
This program has been recognized by the Chartered Management Institute against the National Occupational Standards (NOS) for Management and Leadership, Coaching and Mentoring, or Management Consultancy in the UK. In the meantime, all candidates who successfully complete this program will be eligible to apply for the membership of Chartered Management Institute UK.
The main outlines for the 6 knowledge areas of the diploma are as follows:
Module 1: Banking system fundamentals (24 hours)
This course provides a foundation for different types of long-term capital available to the firm and the analyses employed when choosing among these types of capital. The focus is on the development of long-term financing strategies and capital structure decisions to achieve the optimal financing mix.
Module 2: Organizational Behaviour (OB) & Change Management ( 24 hours )
This course focuses on the impact that individuals, groups, and structure have on behaviour within an organization, and it applies that information to make organizations work more effectively. Specifically, OB focuses on how to improve productivity; reduce absenteeism, turnover, and deviant workplace behaviour; and increase organizational citizenship behaviour and job satisfaction.
Module 3: Strategic Marketing Management ( 24 hours )
This course develops the concepts of marketing strategy from a business perspective, intended to help develop skills that may be used by a marketing professional in an ever changing economy.
Module 4: Managerial Economics & Business Strategy ( 24 hours )
This course focuses on how managerial economics can use scarce resources in the way that most efficiently achieves managerial goals. It is a very broad discipline in that it describes methods useful for directing everything from the resources of a household to maximize household welfare to the resources of a firm to maximize profits.
Module 5: Human Resources Management ( 24 hours )
This course provides an essential personnel management concepts and techniques. It explores the HR functions: recruitment and selection, it also focuses on training and development, communication, compensation and performance management as well as building employee commitment.
Module 6: Strategic Management ( 24 hours )
This course provides an opportunity for practicing business skills in real world. It focuses on working effectively in groups through the creation of a quality product (projects, case studies, etc.), to learn how to act as a consultant to help corporations with developing and implementing business plans. This course explores a foundation to attain competency in conceptual skills; problem solving, and decision making skills in the business world, business functions, organizational structure, and policy implementation and evaluation. A significant aspect of the course is devoted to assessing the competitive dynamics of firms.
• Advance your strategic decision-making capabilities to think faster and more creatively about current competitive strategies and solutions
• Deepen understanding of organizational dynamics to improve the design and implementation of new initiatives and avoid destructive conflicts
• Build capabilities for leading cross-border teams across different functions
• Develop knowledge in core areas of business, including finance, marketing, management, and strategy based on current research and best practice
We offer you a unique opportunity to learn from some of the finest business/academic minds in Egypt. Their industry experience, thought leadership, academic caliber and global perspective on key issues leave you with invaluable knowledge and powerful insights.
The program is in association with Aegyptus Institute of Management, Egypt
The program is accredited by Charted Management Institute (CMI), UK.
Location: Regional IT Institute Premises.
Duration: 144 hours – 6 months.
Schedule: Twice a week from 18:00 to 22:00.